Casper case study | Marketing homework help


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Assignment: Case Study (See Casper Case Study WORD document attached.) respond to the following questions through a cohesive 500 – 1000 word discussion in the assignment text box:

  1. How is Casper’s Dreamery meeting customers’ service needs?
  2. How do these nap sessions help promote Casper’s products?
  3. List three sources that you could use to research market demand for Casper’s products.
  4. Based on your research, do you think the expansion of Dreamery to more cities will be successful? Why or why not?