Shelby Johnson has a flair for grooming dogs

Shelby  Johnson has a flair for grooming dogs and cats. She hopes to open her  own pet salon when she graduates from college. She is currently  completing her sophomore year in business while working at a local pet  store. Shelby has been living with a roommate (Melinda) in an apartment  near her work in order to reduce her living expenses. However, she  continually uses her credit card to make ends meet.

Her personal property consists of a 2005 car ($5,550) that gets great  gas mileage, a television set with a DVD player ($400), a digital  camera ($50), a laptop computer ($400), clothing ($300), and some  furnishings valued at $600 (bed, dresser, lamp, clock, couch) with a  total value of $7,300.

Shelby’s life situation: Single, Age 21, No dependents, College student

Shelby’s financial data: Monthly income $1,750; Living expenses  $1,210; Personal property $7,300; Savings $2,000; Student loan $3,000;  Credit card debt $2,400.

  1. Given her current situation, list various personal financial decisions that Shelby may be considering at this point in her life.
     
  2. Describe what short-term, intermediate and long-term goals Shelby  should develop using the “Setting Personal Financial Goals” sheet  located at the back of the text.
     
  3. What types of time value of money calculations would be helpful for Shelby?
     

APA

 
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the need for a personal financial plan

Discuss an activity in your life which caused you to understand the need  for a personal financial plan and how you began to set up a plan for  yourself. It may not have been a formal plan, just an awareness of your  financial situation and some steps that were necessary for you to take  to implement the plan. You might also discuss some different steps that  you would have taken if you had studied Chapter 1 of this course. 

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Gore – Culture of Innovation

Case Study 1: W.L. Gore – Culture of Innovation (page 555).

After reading the case, answer the following questions:

1. Describe Gore’s global organizational design challenge?

2. What should Gore do to build effective global teams?

3. How will Gore’s culture affect the virtual global teams?

4. What is Gore’s strategy for the 21st century?

In the attached document Gore Case Document is the case that needs to be studied and above questions to be answered. 

Case Study Example 1 and Case Study Example 2 are completed and reference documents for understanding. 

 
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generate a marketing plan

This is the second milestone of your business plan—the marketing plan.

Tasks:

Research the market of your chosen project (Food Industry). Based upon your research and what you have learned in the program, generate a 4 page marketing plan for your chosen project. Attached is the first paper that explains the business. Next in  your marketing plan, you should address the following points:

  • Explain how the marketing plan targets the market segment.
  • Provide a positioning statement for your project.
  • Define the products and services you will offer.
  • Develop and detail a pricing strategy you will use.
  • Describe the promotion plan you will implement.
  • Identify the target locations with an assessment of their viability.
 
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